Our guest on today's podcast is Andrew Gossen. Andrew is the Senior Director for Social Media Strategy in the Division of Alumni Affairs and Development at Cornell University. He joined Cornell in early 2010 to spearhead the integration of social media and mobile technology into the division's strategic plan. Previously, Andrew spent eight years at the Alumni Association of Princeton University in a number of diverse roles. He sits on the CASE Commission on Alumni Relations, co-chairs the CASE Task Force on Social Media, and chaired the 2011 CASE Social Media & Community conference. Andrew holds a bachelor's degree from Princeton and a doctorate in social anthropology from Harvard University.
Rob DiMartino, a Director for finalsite, a web software and service provider for the Educational Community, is here with us today to share ideas on web communications for your alumni community. Prior to his decade with finalsite, Rob worked UConn Athletics and The UConn Alumni Association as an innovator in web initiatives for outreach, engagement and communications purposes.You can learn more about Finalsite at http://www.finalsite.com/. You can follow Rob on twitter @robdimartino.
Show Notes: http://www.alumnipodcast.com/In this episode I talk with John Hill of the Michigan State Alumni Association. John is responsible for directing the Alumni Career Services office at MSU and is a leader in the field.
We talk about how John and his team took a passive, you-come-to-us type program and turned it into program delivery machine. In addition, he explains the Life stage model to Alumni Career Services and how that is a generator of alumni giving. Finally he talks about how LinkedIn and Twitter are integral components to their strategy.
Today's guest is Ryan Erisman. Ryan, a graduate of Wingate University, is a founding team member of DME's Collegiate Marketing Division and blogger at almamatters.org.
Vist Ryan's blog for a comprehensive list of alumni associations using Twitter. On the show we discuss uses of social media to connect with alumni. In particular we chat about Twitter and Facebook.
